Jump Start! Social Media Event is a user friendly, unique, high impact/low fear approach to all aspects of Social Media.

From Facebook & LinkedIn to Twitter & Search Engine Optimization we provide the foundation and practical application you need to Jump Start your use of Social Media today!

Join us and begin your journey to Social Media Dominance!


The Wall Street Journal, Forbes Magazine, and New York Times are a-twitter about how businesses and individuals benefit by using social networking—also known as digital marketing—as a communication tool. But do all these social media opportunities leave you feeling overwhelmed? Help is here!

Scott Monty, head of Social Media for Ford Motor Company, kicks off this program with a presentation on how Ford has used social media and benefits they have received.

Following Scott's presentation a panel of experts will dive into the "how to's" of what you need to know to engage the world by building community around your brand and empower your audience to spread the word about your business just by clicking "tell a friend."

You'll hear tips and tactics to effectively use social media, digital marketing, search engine optimization, Google analytics, online brand building, and more to build your business and your personal brand.

Moderator
Angela Wisniewski - Angelaseye.com Website Producer, WDIV-TV 4

Expert panelists and the topic they will address:

Twitter
Terry Bean – Chief Networking Officer, Networked Inc and Motor City Connect


Charlie Wollborg - Chief Troublemaker, Founding Partner of Curve Detroit Advertising, Marketing and Design

Facebook
John Hill – Director of Career Services, Michigan State University

Search Engine Optimization (SEO) & Branding
Catherine Juon – Co-Founder & Catalyst, Pure Visibility

LinkedIn
Derek Mehraban – CEO, Ingenex Digital Marketing, and Instructor, Michigan State University

Why use social media?
Social media provides measurable results for your efforts! You can track your fans and followers, follow link traffic to see who is seeking more information about you, and measure the growth of your brand online. You can:
- Target your message
- Engage your audience in a dialogue
- Monitor and track the conversation
- Lower cost than traditional marketing

Click here for a printable flyer

Inforum Member ticket: $50
Non-member ticket: $75

Thursday, June 25, 2009 7:30 a.m.-noon

7:30 a.m. - Noon
Hyatt Regency Hotel Dearborn
600 Town Center Drive
Dearborn, MI 48126

Agenda

7:30 a.m. - Networking & Registration
8-9 a.m. - Breakfast & Presentation by Scott Monty

9:30 a.m.-Noon - Panel Discussion

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