Goodwill Industries of Greater Detroit’s Pay It 4ward campaign to train unemployed Metro Detroiters for local jobs will conclude Wednesday, Sept. 30 with special events at all 19 Metro Detroit Caribou Coffee locations.

Participants will receive free coffee samples and opportunities to win valuable prizes, including $100 Caribou Coffee gift cards and airfare and tickets for two to see a taping of “The Ellen DeGeneres Show” live in Los Angeles.

Donations to the Pay It 4ward campaign support Goodwill Industries programs that help Wayne, Oakland and Macomb county individuals secure jobs through education, training and career support.

The Pay It 4ward campaign centers around official envelopes to be filled with dollar bills, passed from person to person, until they reach 25 people. Every $25 dollars collected in a Pay It 4ward envelope, or online at http://www.payit4warddetroit.org, will help provide an entire day of career training for an unemployed Metro Detroiter for a job of the future.

On Sept. 30, each Metro Detroit Caribou coffee location will offer free samples of 20 new items and giveaways for customers who participate in the campaign. Ten percent of gross sales at all 19 locations between 3 p.m. and close that day will go to Goodwill Industries of Greater Detroit.

Pay It 4Ward participants can drop off a completed envelope at any Metro Detroit Caribou location through Sept. 30 to receive a free beverage (any size). In addition to Caribou Coffee locations, completed envelopes also may be dropped off through Sept. 30 at any of the 72 local Flagstar banking centers or at Drakeshire Lanes in Farmington Hills, Mich., where participants will receive two free games of bowling.

For every 1,000 local people Goodwill Industries puts to work, the organization estimates up to $25 million in wages are earned and spent locally to boost the Metro Detroit economy each year they are on the job.

“Caribou customers thank us all the time for supporting the unemployed in this area through the Goodwill Pay It 4ward campaign,” said Adam Stansberry, greater Detroit area district manager for Caribou Coffee. “It’s a simple and affordable way for anyone in Metro Detroit to make an incredible impact on the life of a friend or neighbor who’s lost a job.”

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