Panera Bread is inviting its customers to join in the fight against breast cancer by eating a bagel for breakfast during National Breast Cancer Awareness Month. Panera’s signature Pink Ribbon Bagels will be sold in all of southeast Michigan’s 46 bakery-cafes during the month of October.

Panera Bread is proud to donate a portion of the proceeds from each Pink Ribbon Bagel sold to a variety of breast cancer causes throughout the country, including the Susan G. Komen Race for the Cure, locally presented by the Barbara Ann Karmanos Cancer Institute.

The Panera Pink Ribbon Bagel is baked fresh daily at Panera Bread bakery-cafes and features cherry chips, dried cherries and cranberries, vanilla, honey and brown sugar. The product follows the tradition of ‘thinking pink’ during the month of October in the quest to eradicate breast cancer disease.  Sue Stees, one of Panera Bread’s first franchisees and a breast cancer survivor, developed the idea for the Pink Ribbon Bagel in 2001 as a way to help support the cause.

The Pink Ribbon Bagels are priced at $1.25. Customers have the option of purchasing a bagel pack (13 assorted bagels with 2 cream cheese tubs) for $12.99, or a baker’s dozen (13 assorted bagels) for $8.99 to treat family or coworkers to a Panera breakfast.

Panera Bread and its franchisees also support charitable causes through its Operation Dough-Nation® program. Since it was founded in 1992 to formalize Panera’s commitment to community involvement, Operation Dough-Nation has contributed both monetary and bread donations through its Community Breadbox™ and Day-End Dough-Nation™ programs to local food pantries, hunger relief agencies and other community organizations.


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