Starting June 3rd, German-based Kärcher, a global leader in cleaning technology, kicks off a two-week cleaning spree in Detroit, Mich. Through June 16, the Kärcher Clean Team will spruce up several beloved locations, including Belle Isle Park, Eastern Market and Isaac Agree Synagogue, just to name a few. The Kärcher Clean Team will also work on areas and structures that are nominated to be “Kärchered” TM by consumers via Facebook and Twitter.
Kärcher has also joined forces with Detroit native and renovation expert Nicole Curtis, host of Rehab Addict on DIY Network and HGTV, to rally the community and lend expertise to the effort. Curtis will join the Kärcher Clean Team for various cleaning projects throughout the city, including the Patton Recreation Center in Patton Park, from 4 to 7 p.m. on Friday, June 14.
“I really believe in Kärcher’s commitment to making the world a cleaner place, and I’m thrilled to be a part of the ‘Kärcher Me’ project. Detroit holds a special place in my heart and working to improve these neighborhoods is an excellent opportunity to make a difference, engage the local community, lift spirits and have some fun,” explains Curtis.
On Saturday, June 15, the Kärcher Clean Team will make its way to the Brightmoor neighborhood, working with a group of local volunteers from the Motor City Blight Busters, The Redford Theater and Motor City Java House, to clean an entire city block on Lahser Road (between Grand River Avenue and Orchard Street). The community is invited to participate and test out Kärcher products such as pressure washers and the new WV50 PowerSqueegee (2013 winner of the DIY New Product World Awards) from 10 a.m. to 5 p.m. Attendees can also enter a raffle for a chance to win fun prizes.
The cleaning project in Detroit is a continuation of Kärcher’s long-standing commitment to global beautification. The Brightmoor neighborhood event is just one highlight of the two-city “Kärcher Me” program in North America, which also includes Toronto, Canada, where the Kärcher Clean Team will clean a variety of local landmarks and structures over a two-week period in each city’s downtown district and surrounding areas.
A tradition for more than 30 years, Kärcher has donated its services to clean some of the world’s most high-profile structures, including the Seattle Space Needle, Mount Rushmore and the Brandenburg Gate in Berlin.
“There’s such a sense of pride associated with city landmarks and neighborhoods,” said Hartmut Jenner, chief executive officer, Kärcher. “We take that same pride in our commitment to corporate giving and green cleaning practices, knowing that our products and services breathe new life into structures that are important to the community without risks to their surrounding environments.”
For more information about the “Kärcher Me” project and to suggest a location or landmark to be cleaned in Detroit, visit Facebook.com/KarcherMe, or @KarcherMe.
Kärcher, a family-owned enterprise, is the world’s leading provider of cleaning technology. With pressure washers, vacuums and steam cleaners, home and garden pumps, sweepers and floor scrubbers, vehicle washes, cleaning agents, dry ice blasters, drinking and waste water treatment plants, and water dispensers, it offers a range of innovative problem solutions. These include coordinated products, cleaning agents and accessories, along with advice and service. Kärcher employs 10,000 people in 100 companies in 60 countries. More than 50,000 service centres in all countries ensure continuous and comprehensive supplies to customers all over the world. Innovation is the company’s principal growth factor. Around 87% of its products have been in existence for five years or less. More than 650 engineers and technicians are engaged in designing new problem solutions at the cleaning equipment manufacturer’s development centres. www.karcherresidential.com
ABOUT NICOLE CURTIS
A self-taught home rehabber and designer, Nicole is also a mom, a master of salvage picking, and spirited advocate for saving old houses. Resourceful, creative and always in motion, Nicole is hands on with all of her projects and would not have it any other way. She is a whirlwind of ideas, energy and vision, skilled with every tool in her belt (plus a few secrets she has tucked up her sleeve). Nicole harnesses her experience with interior design, contracting, and real estate on Rehab Addict, her show on DIY network and HGTV. She also consults and tackles projects for clients ranging from revamping a single room to redoing an entire home.